{"id":26,"date":"2022-05-31T21:32:27","date_gmt":"2022-05-31T21:32:27","guid":{"rendered":"https:\/\/www.sibani.com\/?page_id=26"},"modified":"2023-01-17T20:16:16","modified_gmt":"2023-01-18T06:16:16","slug":"a-propos","status":"publish","type":"page","link":"https:\/\/www.sibani.com\/en\/a-propos\/","title":{"rendered":"About"},"content":{"rendered":"
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5o years of dedication to the Tahitian pearl<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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DIDIER SIBANI<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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It all started about 50 years ago. Tahiti Faa'a airport was barely 9 years old. In 1967, Jean-Marie Domard had just returned to France, his mission in Polynesia largely fulfilled. Tahitian cultured pearls are beginning to fascinate the most daring entrepreneurs, starting with Koko Chaze, an opportunist in the positive sense of the term.<\/p>

He crossed paths with Domard and, like him, he believes that cultured pearls have their place in Polynesia. Didier Sibani had arrived in Tahiti a few months earlier. At the time, he was working with Mr. Dragacchi, a jeweler from Papeete. While fishing for tiger sharks in the Marquesas Islands to mount the teeth on jewelry \u2013 highly prized by the military \u2013 he met Koko Chaze in Manihi. Thanks to him, he learned the basics of managing a pearl farm. The negotiations with the Japanese for the sending of grafts were quite difficult, but the few thousand pearl oysters were successfully grafted and the results were as good as expected. Koko Chaze and Didier Sibani harvested their first pearls in 1972. Didier then joined the Rosenthal brothers, with the help of Koko, whom he had helped establish.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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FIRST JEWELRY STORE<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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He quickly launched his first farm and produced SIBANI pearls, Reine Pomare. Very beautiful pearls, indeed. A beauty recognized by the Japanese themselves. All that remained was to build their reputation. It became quite obvious: despite the beauty of the Tahitian cultured pearl, it had no market. So we have to create one. What could be better than creating jewelry lines dedicated to this new splendor harvested from the Polynesian lagoons? Despite his love of the sea and his fascination with the cultivation of the pinctada margaritifera, Mr. Sibani's passion for jewelry making knew no bounds as the jewelry world took an interest in the Tahitian pearl and the 'bought.<\/p>

Since 1972, he has been creating jewelry specially designed for these pearls with an unusual diameter (8 to 10 mm, compared to 6 mm for Akoya pearls from Japan), with original colors, as well as an incomparable luster and orientation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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SHOWCASING THE TAHITIAN PEARL TO THE WORLD<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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With his friends Jean-Claude Brouillet and Salvatore Assa\u00ebl, he then decided to promote the Tahitian pearl throughout the world. For Didier Sibani, there is no doubt that the Tahitian cultured pearl is the most beautiful of all pearls. His mission is to promote it through jewelery and to this end creates his own company \u201cSibani Perles Joaillerie\u201d. He travels the world and attends shows to promote the Tahitian pearl, queen of the South Seas, within the industry. The tireless promotional work of Didier Sibani, Jean-Claude Brouillet and Salvador Assa\u00ebl was essential to the recognition of the Tahitian pearl.<\/p>

A few years later, it was Didier Sibani who took over Jean Clause Brouillet's company "Tahitian South Sea Pearl Co".<\/p>

In the early years, the world of luxury and fine jewelry had a rather lukewarm reception which quickly gave way to real enthusiasm. Salons follow one another: Basel, Hong Kong, Tokyo, Las Vegas\u2026 For Didier, \u201cThe Tahitian pearl must conquer the world\u201d. Sibani boutiques multiplied, everywhere using the same leitmotif: \u201cEvery woman in the world should wear a Tahitian pearl\u201d.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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A SINGLE OBJECTIVE, EXCELLENCE<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The 1980s and 1990s saw exceptional development for the Tahitian cultured pearl. Suddenly, in 1985, the oyster beds fell ill due to several factors, leading to the scarcity of Tahitian cultured pearls. Their price skyrocketed to 9,000 francs per gram (the current equivalent of USD75). Everyone wanted to get their hands on "a black pearl". <\/p>

As president of the section of French foreign trade advisers in Polynesia and vice-president of the Asia-Pacific zone for twelve years, Didier Sibani presented the Tahitian pearl in French embassies and representations around the world. Beyond his international commitments, he took special care of his jewelry, guaranteeing its finesse and perfection at all times. The quality of this commitment earned it the prestigious Fondexpa prize in 1995 \u2013 Grand Prix for export \u2013 in the arts and crafts category, awarded by Mr. Alain Madelin, French Minister of Trade and Crafts. Only one among the many distinctions won by Didier Sibani.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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A NECESSARY ORGANIZATION<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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In the 1990s, the SIBANI brand was present worldwide in no less than 60 stores and 300 employees. It has become the leading luxury group in Polynesia. He was represented in Paris at the H\u00f4tel de Crillon under the \u201cNilo Perle\u201d brand. At that time, the Tahitian cultured pearl was barely 20 years old. It was essential to master its marketing, better define its quality and promote its excellence in the world. In 1994, Didier Sibani submitted a report to Mr. Edouard Fritch, then Minister of the Sea (and current President of French Polynesia), \u201cProposals for organizing the trade and marketing of the Tahitian pearl\u201d. The same year, Mr. Sibani created the BEEP, \u201cBureau of Expertise and Evaluation of the Pearl\u201d, inaugurated by Mr. Edouard Fritch and Mr. Georges Puchon, then respectively Minister of the Sea and Minister of the Economy. This professional laboratory was designed to check the quality of Tahitian pearls and streamline their local and international development. With the creation in 1993 of an Economic Interest Group called GIE Tahiti Perles, the Tahitian pearl has become better controlled, better promoted and better known.<\/p>

In recognition of his 30 years of dedication to the Tahitian cultured pearl and the tireless promotion of this exceptional jewel, Didier Sibani was made Chevalier de la L\u00e9gion d'Honneur by President Jacques Chirac in 2001.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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THEY MADE HISTORY<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Today, Didier is still involved in pearls and jewelry. After devoting 50 years to the Tahitian pearl, how could he stay away from his passion? Having achieved his goal, he sold most of his "showcase" businesses in order to enjoy a more relaxed life. However, he continues to have a strong contribution to the creation of new jewelry lines. He is also happy to give presentations on pearls and jewelry at fairs and hotels in Polynesia in order to, as he says, "talk about his baby", thus combining passion and pleasure.

While it is important to highlight the magnificent work of the pearl producers, it is equally essential to remember that the Tahitian cultured pearl owed and still owes a large part of its success to the few Polynesian and international pioneer jewelers who succeeded to raise it to the same status as the most beautiful gems in the world.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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HISTORICAL<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Tahitian pearls<\/h2>\t\t\t\t\t\t

    Didier Sibani learned the grafting operation of the pearls that one will call 20 years later \"Perle de Tahiti\". He is among these pioneers whom one counts on the fingers and which believed in the Pearl of Tahiti.<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t

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    The Gold Workshops<\/h2>\t\t\t\t\t\t

    In order to give all his value to the Pearl of Tahiti, Didier Sibani opens \"Les Ateliers de l\u2019Or\" in Papeete. He sublimates this pearl by the jewel to finally enable him to reveal all his beauty.\n\n<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t

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    Gold and Pearls Creation Center<\/h2>\t\t\t\t\t\t

    \u201cOr et Perles Creation Center\u201d opens his doors in the Vaima shopping center downtown Papeete and will become few years later SIBANI Perles.<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t

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    World of Pearls<\/h2>\t\t\t\t\t\t

    Creation of the boutique \"SIBANI Perles Joaillier\" presenting the most beautiful creations of jewels and \"World of Pearls\" which proposes a vast choice of naked pearls in an original place reconstituting the bottom of a lagoon.\n\n<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t

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    Tahitian Native Jewelry<\/h2>\t\t\t\t\t\t

    Creation of a new brand \u201cNative Tahitian Jewelry\" proposing jewels from local inspiration reflecting the Polynesian culture and a corner of top-of-the-range presentation on the steamer \"Wind Song\".\n\n<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t

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    Pearl Appraisal and Appraisal Office<\/h2>\t\t\t\t\t\t

    Pearl Expertise and Assessment Office inaugurated in Tahiti by the Minister of the Sea in June 1994 during the first international days of the Pearl of Tahiti. This professional laboratory certifies the quality and authenticity of the pearls marketed in Tahiti or intended for export.<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t

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    International Shows<\/h2>\t\t\t\t\t\t

    Participation in the international shows of Bale, Tokyo, Las Vegas, Hawaii and Hong Kong. The same year \u201cSIBANI Perles Joaillier\u201d opens his first boutique in Bora Bora.\n\n<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t

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    Maison SIBANI Perles<\/h2>\t\t\t\t\t\t

    \u201cMaison SIBANI Perles\u201d knows a strong expansion with the opening of three shops in the shopping center of the \u201cPetit Village\u201d of Moorea and its installation in the \u201cClubs M\u00e9diterran\u00e9e\u201d of Polynesia: Moorea, Bora Bora and the sailing ship Club Med 2.<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<\/ul>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

    50 ans de d\u00e9vouement \u00e0 la perle de Tahiti DIDIER SIBANI Tout a commenc\u00e9 il y a environ 50 ans. L’a\u00e9roport de Tahiti Faa’a avait \u00e0 peine 9 ans. En 1967, Jean-Marie Domard venait de rentrer en France, sa mission en Polyn\u00e9sie largement remplie. Les perles de culture de Tahiti commencent \u00e0 fasciner les entrepreneurs […]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"yoast_head":"\n\u00c0 propos - La Maison Sibani Pearls: Tahitian Pearls - Bora Bora<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sibani.com\/en\/a-propos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00c0 propos - La Maison Sibani Pearls: Tahitian Pearls - Bora Bora\" \/>\n<meta property=\"og:description\" content=\"50 ans de d\u00e9vouement \u00e0 la perle de Tahiti DIDIER SIBANI Tout a commenc\u00e9 il y a environ 50 ans. L’a\u00e9roport de Tahiti Faa’a avait \u00e0 peine 9 ans. En 1967, Jean-Marie Domard venait de rentrer en France, sa mission en Polyn\u00e9sie largement remplie. 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